Renault Launches E-Store Offering a Fully Digital Car Buying and Subscription Experience

TC Euro Cars (TCEC) launched its new Renault E-Store introducing a new ‘Buy a Renault’ and ‘Subscribe’ feature on the Renault Malaysia website. The move to e-commerce is a first for the automotive industry.

Adding on from never having to visit a physical showroom with the Renault three-hour test drive offering via GoCar, customers can now enjoy ultimate convenience and a hassle-free way to buy or subscribe for a Renault through a revolutionary end-to-end digital journey.

Buying or subscribing to a car in person can be a time-consuming and tedious process. A first in Malaysia, the new Renault E-Store makes it easier by taking the entire process fully digital. From arranging for test drives to taking delivery of their Renault, customers can begin their ownership journey online, from the comfort of their own homes and at a time that is convenient for them.

To celebrate the launch of the new Renault E-Store, TCEC is extending a ‘Buy One, Get One Free’ offer for the first 50 customers who purchase online. Each of these early bird online customers will receive a free six-month subscription for the versatile Captur lifestyle crossover. The subscriptions are transferable within family members. What better way to gift a loved one than with an enjoyable drive with Europe’s best-selling crossover in its segment for a duration?

“We are proud to be an e-commerce first automotive brand. With the new Renault E-Store and more new offerings to come, we believe that we are leading the charge in digitalising the customer journey and at the same time disrupting the industry,” said Nicholas Tan, Chairman of TC Euro Cars.

Buy a Renault – how it works
Applicable to all Renault models available in Malaysia, ‘Buy a Renault’ offers several convenient features in the process of buying a new vehicle.

By simply logging on to the Renault Malaysia website (www.renault.com.my), customers are able to complete the end-to-end solution:

* select the Renault model and colour of their choice
* make the booking fee payment
* submit the necessary documents
* submit trade-in valuation details
* provide bank loan preferences
* view the status of their new vehicle
* indicate preference of collection be it from a Renault showroom or delivery to location of choice (at an additional fee)

To ensure optimal convenience for customers, dedicated Renault agents are on hand to guide them through every step of the process.

Subscribe for a Renault – now fully digital
Launched in August 2019, Renault has taken Renault Subscription a step further so customers can now complete their transactions online. Customers only need to log in to the Renault Malaysia website where they are able to:

* select the vehicle they would like to subscribe for
* upload their supporting documents
* view their application status
* submit their payment and security deposit
* manage their Subscription monthly payments

Customers will be able to drive away with their brand-new Renault vehicle within 14 days from the date of payment (depending on the model).

Additionally, for customers who opt for the Switch Plan, they can also request and manage their Switch vehicles online. The Subscription Switch Plan offers total flexibility and allows users to switch between Renault models depending on the customer’s needs.

Test drive without visiting a showroom
Customers can also request for test drives at their preferred Renault showroom online via the Renault Malaysia website.

Specific for the Captur, customers can even arrange for a hassle-free, pressure-free three-hour test drive without an accompanying sales person. Made available through TCEC’s partnership with GoCar, this unique test drive experience is available at more than 250 locations nationwide.

The Renault E-Store is designed for today’s consumers and epitomises Renault’s ‘Easy Life’ value proposition - a commitment to making life easy for customers through the brand’s contemporary line-up of vehicles as well as all other aspects of the ownership journey.

The Renault E-Store is part of Renault’s transformation journey, which culminates with a small number of physical Renault stores available as galleries, showcases and information centres where customers can learn about the company's products, service their Renault vehicles and buy Renault merchandise.

Renault’s modern line-up of vehicles in Malaysia include the iconic high-performance Megane R.S. 280 CUP sports hatch, the flagship premium Koleos large SUV and the versatile Captur lifestyle crossover.

For more information about the new Renault E-Store and Renault in Malaysia, visit www.renault.com.my or call 1800-18-8663 (Mon – Sun, 8am – 8pm).

Video Link -Video_Renault E-Store.mp4